pepsi came out with a new flavor now, pepsi blue. they call it a "fusion of berry and cola". i had to try it so i picked up a 20oz tonite. i wouldn't call it a "new" flavor exactly. really, it's like drinking pepsi while eating one of those blue popsicles we used to have as kids that never quite tasted like blueberry, and never quite tasted like bubble gum, so they were just blue-flavored. swoosh those two flavors around in your mouth, and that's pretty much pepsi blue. it's alright. kids are gonna love it, though. and because i know you're super-interested, i looked it up: the carbonation is slightly higher, and the sweetener content is slightly lower. the dyes they use are blue 1 and red 40. oh, and yes, it does kind of turn your tongue blue, but not near as much as pleasuring smurfette. Matt @ 9:45 PM